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We understand that your goal is to set your development
project apart from the competition. Consider adding an
on-site, staffed fitness amenity to your building.
Why?
Unique differentiators in your project are what will
separate you landing a tenant from your competition landing
that tenant. The number one unique differentiator is the
existence on an on-site, staffed fitness center. Why
consider the on-site fitness amenity early in the planning
stages? You can minimally adjust your factor to help pay for
the investment that will in turn demand more than the
competition.
In terms of loss leaders a staffed fitness facility is
consistently ranked as the top amenity at a property.
Consider the following:· An on-site staffed
fitness center is one of the top three reasons that a tenant
will choose one building over another.
· You can expect faster lease rates than buildings without
an on-site fitness amenity.
· By calculating what you are losing per day on empty office
space and the capital expenditure for a fitness center
becomes minimal.
Case Study: The 300 Four Falls Corporate Center
located in West Conshohocken. The building hit capacity in
less than 12 months in a market that had a 30% vacancy rate
and the number one reason given by tenants was the existence
of the on-site, staffed fitness center.
For additional information, please contact our corporate
office at info@factsfitness.com or 610-355-3236.
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